“The report captures and articulates those parts of the conceptual design work that are most important. Excellent job. I’m very impressed. Thanks for all the hard work and long hours.”
Graham Jenkinson
Petroleum information technology consultant
 
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Tour Talk

prepared for the Arts Touring Alliance of Alberta

the assignment

  • to plan content, write, edit and produce a quarterly newsletter for a cultural group in its inaugural year
  • in each issue, to profile a successful Alberta artist engaged in the touring industry

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intended audience

  • members of the Arts Touring Alliance of Alberta

graphic design

  • Mare Maxwell

process

  • planning content in consultation with the newsletter coordinator
  • selection of a graphic designer and consultation re layout and production issues
  • writing new, interview-based copy on artists and touring arts issues
  • editing submissions from Alliance members
  • editorial review with a volunteer board of directors