“…[Pentacle Productions] took the complexities of our Executive Committee discussions and transformed them into statements of vision, mission and values that could be grasped and lived by everyone in our organization.”
Richard M. Hyndman, PhD
Deputy Minister, Alberta Department of Energy
 
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Unfolding the Prion Mystery: Building and Growing Research Expertise in Alberta

prepared for the Alberta Prion Research Institute

the assignment

  • research and writing for APRI's Year 4 annual report

Download report excerpt

intended audience

  • the public

graphic design

  • id8 Design Group

process

  • create a new report format
  • showcase APRI's operations and accomplishments
  • make complex science understandable and engaging
  • profile APRI's world-class researchers and their scientific breakthroughs